Barely-there makeup, refillable packaging and (even more) celebrity makeup ranges were all the rage in 2022. Now, let’s look to the future at some of the skincare trends we can expect in 2023.
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Skin Barrier
This buzzword grew in popularity in 2022 thanks in part to ‘microdosing’ awareness throughout the year. Cosmetic chemist, Gloria Iu says more people are becoming familiar with active ingredients. As a result, a variety of highly concentrated products are available, but have little to no instructions. Iu explains that this led to many people damaging their skin barrier.
In response, 2023 will see more people on TikTok and Instagram pushing for products that repair and replenish the skin barrier. A push for soothing ingredients and lower dose products will be trendy in the new year.
A skin barrier keeps all the good stuff in (moisture) and the harmful stuff out (bad bacteria). When this is broken, it leaves the skin susceptible to redness and flaking and can worsen skin conditions like acne and eczema.
Peptide Lip Treatment
Set to be one of the biggest trends in 2023. This is a restorative method to creating naturally plump and soft lips – and minimizing the appearance of fine lines. This is according to the Editorial Director at Beauty Pie, Nicola Moulton.
This leads into the ‘active ingredients’ trend set to sweep into the new year. Peptides is known as an ‘active ingredient and has the powerful ability to strengthen and restore damaged skin.
Making Skincare Clean
Trends such as the ‘Clean Girl Look’ and ‘Skin Cycling’ all took centre stage in this year. However, Elizabeth Denton writes that a number of products contain harmful ingredients and formulas – yet are branded as ‘clean’ products.
Next year is expected to see a flurry of sound information from dermatologists, chemists and skin experts online. This new trend is aimed at giving power to the consumer and clearing-up misinformation about products and ingredients.
Good-bye fear mongering. Hello (real) clean skincare!
Skin Cycling
More is not always better – especially when it comes to your skin. According to Brand Manager at Fundamentals Skincare, Natasha Davel a 10-step skincare routine is not necessary for beautiful skin compared to nailing the fundamentals on repeat.
Skin cycling means planning the use of your products. Cycling your days between wearing makeup, going without makeup and when to use certain products, and when to give your skin a rest day or two.
Social media, particularly TikTok, has played an incredibly influential role in skincare trends. But with a large influx of misinformation and fear mongering found on these platforms, it is doubtful how consumers will react in the next year. Will shoppers instead take the time to read labels and research rather than listening to a TikToker’s ‘honest review’?
zahraa@smile904.fm