20.5 C
Cape Town
Sunday, July 12, 2026

Long4Life CEO, Brian Joffe to step down from his position

Published on


Add Smile FM on Google

The company, Long4Life, has announced that its CEO, Brian Joffe will step down from his position.

Long4Life owns the beauty-salon chain Sorbet, as well as Sportsmans Warehouse.

Joffe will give up the job at the end of February next year, but will assume the chairmanship at that time.

The company says a new CEO will be appointed.

Joffe founded the conglomerate Bidvest in 1989.

He left that company and started Long4Life in 2016.

The company also has a beverage division, which owns brands like Score energy-drinks and Fitch & Leedes soda mixers.

Latest articles

Football fraternity in shock after Bafana Bafana star Jayden Adams dies

  Tributes continue to pour in following the sudden death of Bafana Bafana and Mamelodi Sundowns midfielder Jayden Adams, who died at the age of...

South Africa is mourning the loss of two young sports stars

  South Africa is mourning the loss of two promising young athletes following the deaths of Bafana Bafana and Mamelodi Sundowns midfielder Jayden Adams and...

SAPS Dismisses Claims That Children Were Shot in Samora Machel

 The South African Police Service (SAPS) has confirmed that it has no record of any children that were shot at or close to a...
error: Content is protected !!