With more and more people becoming flexitarians (those who choose to primarily follow a plant-based diet with occasional inclusion of animal products), The Good Life Show will be coming to the Mother City soon, combining four dynamic events under one roof, with one ticket allowing access to all four shows.
The Good Life Show takes place in Cape Town (31st May – 2nd June 2024), before heading to Johannesburg, and promises to empower eco-conscious and even eco-curious visitors to continue (or start) making greener choices in life.
The four shows that falls under the umbrella of The Good Life Show are:
- The Plant Powered Show [Africa’s premier plant-based food, drink & conscious living event]
- Natural & Organic Show [Powered by Nature]
- The Free-from Show [Embrace the alternatives]
- SustainEx [Live and love the sustainable life]
The show comes as a recent ProVeg International study shows that, in South Africa, flexitarianism has grown by a 6% to 10% increase in the last year alone.
This rise is mainly due to consumers becoming more aware of the health benefits associated with reducing their animal products consumption; awareness and concern around animal welfare generally; as well as current economic challenges which are influencing people to actively look for cheaper protein alternatives such as lentils, beans, and chickpeas.
Meat-free meals are also often quicker and simpler to prepare, which offers obvious advantages during the current cost of living crisis. Some additional motivators to this lifestyle change are health, variety, price, and a desire to simply eat a more natural, unprocessed diet.
This coincides with more and more consumers choosing to live more ‘consciously’ and responsibly and this, in turn, affects consumers actively seeking household, hygiene and clothing items that are ethically sourced, cruelty-free, and environmentally sustainable.
Answering the call, The Good Life Show will give its visitors the information and the inspiration they need.
Along with plant-based food and drink items available, there will also be also organic, ethical, and sustainable food and household products on show and on sale, and all the producers will be able to answer any questions about their products, their origins, and benefits. There will also be an area which will host dedicated educational talks with experts in the sustainable, agricultural and lifestyle sectors.
The Good Life Show
Cape Town International Convention Centre, Cape Town
- Friday, May 31, 2024, from 12:00 to 18:00
- Saturday, June 1, 2024, from 10:00 to 18:00
- Sunday, June 2, 2024, from 10:00 to 17:00
Kyalami International Convention Centre, Greater Johannesburg
- Friday, July 26, 2024, from 12:00 to 18:00
- Saturday, July 27, 2024, from 10:00 to 18:00
- Sunday, July 28, 2024, from 10:00 to 17:00
Tickets are on sale at Quicket
ALSO READ: From Your Own Farm To Table: 11 Edible Plants To Grow Indoors
