MultiChoice has announced plans to discontinue Showmax.

In a notice to clients this morning, 5 March 2026, MultiChoice, now part of French media giant Groupe Canal+, said following a comprehensive review, the Showmax Board made the decision to discontinue the Showmax service in the near future.

No date has been given for the final termination of the service, nor what might replace it.

The notice goes on to say that this decision reflects a “focus on strengthening our overall digital offering and ensuring long-term sustainability in an increasingly competitive streaming environment.”

For now, there will be no interruption to the current Showmax service for subscribers, and no action is required at this time.

Acknowledging the questions this would elicit from clients, MultiChoice issued an assurance that Showmax subscribers are a priority, and that the company is working on plans to “ensure clear communication and a smooth transition when the time comes.”

“We will share further details well in advance, including timelines and any future steps, should they be required.”

MultiChoice concluded by stating that streaming remains central to its strategy.

“We will continue to invest in premium content, technology innovation and partnerships to deliver the best possible entertainment experience to our customers.”

Competition from other streaming services reportedly contributed to the decision, as Showmax sustained substantial annual losses.